Maria Carrasquillo

Director, Brand Activation

I started my career in Puerto Rico as a sales representative for both Playtex and Bayer. Even though I enjoyed sales, something in my life was missing. In 1999, I made the move to Florida (The Sunshine State!!) and landed in beautiful Miami to work for Saatchi & Saatchi in their accounts division. At that moment, I discovered my real passion: consumer marketing.

For the past 11 years, I’ve had the amazing opportunity to work for Newell Brands. Starting as a Jarden employee and then transitioning to a member of the Newell Brands family, I’ve worked in different marketing roles including Communications, Social/Digital Marketing, Ecommerce and Category Management. The team energy, the brands, the vision and the mission inspire me every single day. Today, as Director of Brand Activation & Trade Marketing, I have the responsibility to drive growth for the Appliances & Cookware division, while mentoring the LATAM (Latin America) team. We embrace a fast-paced culture that keeps bringing world class experiences and products to our consumers!