Newell Brands Home Fragrance Division Opens State-of-the-Art R&D Facility

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Home Fragrance RD Wax Prep Lab
The new facility is based in South Deerfield, MA

Newell Brands Home Fragrance Division, which includes Yankee Candle, WoodWick Candles and Chesapeake Bay Candles expanded its research and development (R&D) capabilities with a ceremony marking the opening of a new state-of-the-art 20,300 sq. ft. R&D Lab in South Deerfield, Massachusetts. The new R&D lab increases capability and capacity to develop, prototype, and test new innovations across the entire range of Yankee Candle, WoodWick and Chesapeake Bay Candle branded products.

Home Fragrance RD Lab Burn Room

The new lab is nearly triple the size of the original R&D facility located in the Division’s factory in Whately, MA allowing for product development and testing in candles, as well as adjacent home fragrance and auto freshener categories.

The opening of the lab is the latest in a series of exciting company milestones that include our iconic Yankee Candle brand’s 50th anniversary and the launch of a new store concept for Yankee Candle.

Home Fragrance and Auto Lab RD Lab

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