At Newell, we’re proud to support the individuals who use our products to keep communities clean, safe, and thriving, from custodians and facility managers to environmental service teams and maintenance crews. That’s why Rubbermaid Commercial Products® (RCP) created Behind the Scenes of Clean, our annual appreciation campaign to honor and thank the essential workers who make a difference in schools, hospitals, workplaces, and public spaces across the country.
This year, RCP hosted its fourth annual "Behind the Scenes of Clean" campaign, timed around National Custodian Day (October 2) and Environmental Services Week, to honor the individuals who rely on the brand’s tools. Their dedication is the reason we continue to evolve, innovate, and invest in solutions that make their work safer, more efficient, and impactful.
A Growing Movement of Appreciation
In 2024, the campaign reached over 17,000 professionals through a series of nationwide events. This year, we’re proud to expand that number to more than 21,000, with celebrations that include meals, product giveaways, and engagement with our leadership.
On National Custodian Day, nearly 75 Huntersville employees will volunteer at local nonprofits in the Charlotte area in honor of RCP’s Behind the Scenes of Clean initiative, giving back to the communities where we operate. These organizations and volunteer activities include:
BREAD, a 2025 Local Impact Grant Program recipient providing food and essentials to those in need by partnering with community members, leaders, and local organizations. Volunteers will distribute food to the public.
Angels & Sparrows, a five-time Local Impact Grant Program recipient helping low-income families achieve upward mobility through food security and access to education. Volunteers will clean the dining room, kitchen, and cargo van.
Diaper Bank of North Carolina, a nonprofit improving dignity, health, and quality of life by increasing access to essential hygiene items. Volunteers will wrap and prepare diaper bundles for statewide distribution.
“Now in its fourth year, Behind the Scenes of Clean has grown to become a true movement of appreciation,” said Robert Posthauer, President, Home & Commercial – Commercial. “Cleaning and facility maintenance professionals play a vital role in the health and safety of every community, and it is a privilege to continue building this tradition of gratitude, ensuring these behind-the-scenes heroes receive the recognition they deserve all year long.”
A Legacy of Support
For over 55 years, RCP has supported professionals with durable, innovative solutions, from BRUTE® containers to HYGEN® microfiber systems. But our commitment goes beyond products. It’s about people and recognizing the critical role they play in keeping our communities clean and functioning.
Join Us in Saying “Thank You”
Visit rubbermaidcommercial.com/BTSOC to learn how you can show appreciation in your own organization or community.
We’re proud to stand behind the people who stand behind our products, and we invite you to do the same.