HOW IT WORKS

We give through what we make

As a consumer goods company, getting products directly to families and communities is what we are best positioned to do. The Nonprofit Network handles the majority of our U.S. product giving, providing distribution and compliance support across 37 contributing brands.

WHAT WE GIVE

  • Writing products
    Sharpie, Paper Mate, EXPO, Elmer's

  • Kitchen & food storage essentials
    Rubbermaid, Ball, Crock-Pot, Calphalon

  • Outdoor & emergency gear
    Coleman, Marmot, Stearns

  • Baby & caregiving essentials
    Graco, NUK, Baby Jogger

  • Commercial cleaning products
    Rubbermaid Commercial Products

WHERE IT GOES

  • Good360
    Disaster relief & community programs in the U.S. and around the world

  • Empty Stocking Fund
    Title I schools across Metro Atlanta

  • Boys & Girls Clubs of America
    Youth programs across the U.S.

WHO IT REACHES

  • Teachers & students
    Classroom essentials, after-school supplies

  • Families displaced by disaster
    Emergency gear, kitchen items, baby supplies

  • Youth in underserved communities
    Arts, education and life skills programs

  • Families establishing stable homes
    Household essentials, food storage, organization

THE NEWELL BRANDS CHARITABLE FOUNDATION

Investing in the communities where we operate

The Newell Brands Charitable Foundation supports nonprofits whose missions align with our businesses and values. Since 2019, the Foundation has invested more than $1.2 million in community organizations across 29 communities — from food security and children's services to housing support and animal welfare. All grants follow a formal review and approval process, in line with the Global Corporate Philanthropy Policy.


OUR FOCUS

Where we direct our giving

Our giving is guided by four focus areas that connect what our brands make to the needs we see in our communities.

CHILD SAFETY

Programs addressing the needs of parents and caregivers, including water safety, educational support and essentials for young families.

EDUCATION

After-school programs, mentoring and college prep for students who need extra support — with products from our writing and learning brands

HUNGER

Food pantries, school lunch programs and donation facilities supported by food storage and preparation products from our kitchen brands.

OUTDOORS

Sustainability, preservation and outdoor access — with product support from Coleman, Marmot and other outdoor brands.

Who We Support

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Boys & Girls Clubs of America

For more than 160 years, Boys & Girls Clubs of America has provided a safe place for kids and teens to learn and grow. Clubs offer caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Boys & Girls Clubs programming promotes academic success, good character and leadership, and healthy lifestyles. Over 5,400 Clubs serve 3.3 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. In 2024, Sharpie® and Paper Mate® began a three-year $1 million partnership with Boys & Girls Clubs of America aimed at investing in the organization’s U.S. arts programming and helping to instill confidence and unleash creativity in kids and teens. The partnership underscores Sharpie and Paper Mate’s commitment to democratizing creative expression and serving the communities in which they operate.

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Good360

Good360 partners with some of the world’s largest corporations to source essential goods and distribute them through their network of diverse nonprofits, supporting people in need around the world. As a Resilient Response Partner, in 2023, Newell Brands donated over 100,000 units of product from our Outdoor & Recreation business, including Coleman® tents, grills, airbeds, camping pads, cots, lanterns and cookware, and more than 10,000 units of Rubbermaid® products from our Commercial business, including mops and microfiber cloths.  

We’re grateful for the many organizations working to strengthen their communities and for those who reach out for support. Due to the volume of requests we receive, we are unable to fulfill unsolicited requests for product or financial donations. We focus our support on strategic nonprofit partnerships aligned with our priority areas, as well as disaster response initiatives through Good360. Learn more about Good360 and how to join their nonprofit network, here.